Black Friday & Cyber Monday: Smart Shopping Guide for 2025

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Black Friday and Cyber Monday have become a month-long shopping event, not just a single day. With countless deals across every retailer, it’s easy to overspend or miss out on genuine savings. This guide cuts through the noise, telling you what to buy now and what to skip entirely. The key? Focus on planned purchases and avoid impulse buys.

What to Buy First: Top Categories

Several product categories consistently offer the deepest discounts during this period. Here’s where to focus your attention:

1. Apple Products: The biggest savings on Apple tech are found during Black Friday. Expect record-low prices on AirPods, Apple Watches, iPads, and MacBooks, primarily at Amazon.

2. TVs: Black Friday remains the best time to upgrade your television. Major retailers slash prices on top-rated models, but deals sell out fast.

3. Streaming Services: Discounts on streaming subscriptions are rare outside of Black Friday. This year, HBO Max leads with a $2.99/month deal for 12 months – a substantial saving.

4. Amazon Devices: Amazon aggressively discounts its own products, including Echo devices, Kindles, and Fire TVs. Avoid Ring security cameras due to well-documented privacy concerns.

5. Headphones & Speakers: Premium audio brands like Sony, Bose, and Apple offer deep discounts on noise-canceling headphones and Bluetooth speakers. The Sony WH-1000XM5s are currently available for $248 (originally $399.99).

6. Gaming Gear: Upgrading your gaming setup is cheaper during Black Friday. Expect discounts on consoles, monitors, laptops, and games. The PlayStation 5 Slim Disc Console is $449 (down from $489).

Key Deals Already Live (as of November 2025)

These deals have already been spotted and are worth checking:

  • Apple AirPods 4: $69 (originally $129)
  • Amazon Kindle: $79.99 (originally $109.99)
  • Sony WH-1000XM5 Headphones: $248 (originally $399.99)
  • TCL 65-inch QM8K Mini LED QLED 4K TV: $899.99 (originally $2,499.99)
  • Shark AI Robot Vacuum: $249.99 (originally $599.00)

What to Avoid: Red Flags During Black Friday

Not all deals are created equal. These pitfalls can cost you money or compromise your security:

1. Third-Party Sellers: Be cautious of listings from unverified sellers on Amazon, Walmart, or Best Buy. Counterfeit products and unreliable shipping are common risks.

2. Ring Doorbell/Camera Bundles: Ring devices have a history of security vulnerabilities and privacy breaches. Opt for alternatives from more reputable brands instead.

3. Impulse Purchases: The biggest mistake is buying something you don’t need just because it’s on sale. Stick to your shopping list to avoid wasting money.

Conclusion

Black Friday and Cyber Monday remain valuable opportunities to save, but smart shopping is essential. Prioritize planned purchases, research deals thoroughly, and avoid questionable sellers. By focusing on genuine needs and avoiding impulse buys, you can maximize savings without compromising quality or security.